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Founded in Costa Rica, Pura Vida is in the business of giving back; each piece from Pura Vida is handcrafted by artisans in developing countries, who are provided with a fair and stable wage, using sustainably sourced, high-quality, genuine materials. So far they've donated 1.9 million dollars of their profits to charities worldwide, partnering with more than 175 charities with causes ranging from Alzheimer's awareness to breast cancer support.
Their range includes sterling silver jewellery, woven and charm bracelets, gold plated jewellery and more, and since their humble beginnings their bracelets have been spotted on the likes of David Beckham, Rihanna and Robert Downey Jr.